Information is Power
Mon, 24 Nov, 2008 at 9:52

If you can combine that information with the highest quality data available then your campaign stands a much higher than average chance of success.

Corpdata have built their reputation over the last 16 years by providing the freshest, cleanest marketing information and now that information has been expanded to include a risk assessment.

“Not only can we provide detailed information on the type of business a customer is looking to target, but now for just a small premium we can also provide valuable financial risk information to enable each customer to connect with their perfect prospect,” said Andy Smith, Managing Director of Corpdata, “and at times of economic difficulty this might be even more important than ever.”

“The additional information means we can offer even better value to customers by helping them target only those organisations they need to connect and thus avoid wasting valuable marketing resources.”

All Corpdata’s information is researched in-house on a rolling cycle giving an average data age of just 94 days and the new financial risk criteria is included as part of this ongoing research. The Company now has over 1.3 million live business contacts with up to 13 individually named individuals at each company.

When requesting data proposals customers will be able to include or exclude up to 8 different categories of financial risk, ranging from maximum risk down to low risk based on the financial status, in addition to the existing range of selection criteria.

“A customer may wish to eliminate ailing companies from their target audience thus dramatically reducing the possibility of non-payment. Alternatively for other customers these ‘at risk’ companies may be exactly the right target group. Whichever is the case we can quickly and easily provide a list of contacts that meet the exact requirements, based on their financial status.”

In addition to UK business data, Corpdata offer a number of specialist lists IT, Telecoms, Fleet and Building and Construction sectors all rigorously researched in-depth, in-house and all now enhanced by the addition of the risk assessment information.

“The value of accurate data can never be underestimated as it can have a huge impact on the return from any marketing campaign and now by being able to add the financial risk assessment we can provide our customers with even higher quality information.”

More details of Corpdata’s risk assessment information can be found at www.corpdata.co.uk/risk_data or by calling 01626 777400.

About Corpdata

The company's clients & alliances include: The Information Buying Syndicate, SAGE, Microsoft, The Chartered Institute of Marketing, Konica, IBM, Dell, and Superbrands to name but a few.

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For more information, please contact:
Peter Phipps
peter.phipps@corpdata.co.uk

www.corpdata.co.uk